Mafanfa by Maria Francia Zemp, recorded in the commercial register of the Canton of Zurich, Switzerland, as sole proprietorship company (hereinafter referred to “Mafanfa” or we), complies with the Swiss Federal Act on Data Protection and 13/14 of Regulation (EU) 2016/679 (General Data Protection Regulation) when collecting, using, sharing with third parties or otherwise treating personal data.
What data we collect
We and/or our service providers may collect certain data from you directly, like information you enter yourself. When you create an account and place orders, we collect the data you provide, including:
Account data and profile data: In order to use certain features, you need to create a user account. When you create or update your account, we collect and store the data you provide, like your email address, password, gender, and date of birth (the “Account Data”).
Payment data: If you make purchases, we or our payment processing partners collect certain data about your purchase as necessary to process your order. You must provide certain payment and billing data directly to our payment processing partners, including your name, credit card information, billing address, and zip code.
Communications and support: If you contact us for support or to report a problem or concern (regardless of whether you have created an account), we may collect and store your contact information, messages, and other data about you like your name, email address, location, operating system, IP address, and any other data you provide or that we collect through automated means. We use this data to respond to you and research your question or concern, in accordance with this Agreement.
We and/or our service providers also collect some data automatically, like information about your device. When you access our website (www.mafanfa.com), we collect certain data by automated means, including:
System data: Technical data about your computer or device, like your IP address, device type, operating system type and version, unique device identifiers, browser, browser language, domain and other systems data, and platform types (“System Data”)
Usage data: Usage statistics about your interactions, including the products viewed, time spent on the website, pages visited, date and time, and other data regarding your use of our website (“Usage Data”). Geographic data: An approximate geographic location, including information like country, city, and geographic coordinates, calculated based on your IP address.
The data listed above is collected through the use of server log files and tracking technologies. It is stored by us or our service providers and associated with your account.
How we get data about you
We use tools like cookies, web beacons, analytics services, and advertising providers to gather the data listed above. Some of these tools offer you the ability to opt out of data collection.
Analytics: We may use third-party browser and mobile analytics services like Google Analytics on your use of the website. These services use de-identified Data Collection Tools to help us analyze your use of the website, including information like the third-party website you arrive from, how often you visit, events, usage and performance data, and where the application was downloaded from. We use this data to improve our website, offers and services, better understand how our website performs on different devices, and provide information that may be of interest to you.
Online advertising: We may use third-party advertising services like Facebook, Google’s ad services to deliver advertising about our products on other websites and applications you use. The ads may be based on things we know about you, like your Usage Data and System Data, and things that these ad service providers know about you based on their tracking data. The ads can be based on your recent activity or activity over time and across other sites and services, and may be tailored to your interests. Depending on the types of advertising services we use, they may place cookies or other tracking technologies on your computer, phone, or other device to collect data about your use of our website, and may access those tracking technologies in order to serve these tailored advertisements to you.
What we use your data for
We use your data to do things like sell our products, communicate with you, troubleshoot issues, secure against fraud and abuse, improve and update our products, analyze how people shop our products, and as required by law or necessary for safety.
In particular, we use the data we collect through your use of our website to:
Process your requests and orders for products;
Communicate with you about your account by:
Responding to your questions and concerns;
Sending you administrative messages and information, notifications about changes to our terms and conditions;
Sending you information about your orders;
Manage your account preferences;
Facilitate the website’s technical functioning, including troubleshooting and resolving issues, and preventing fraud and abuse;
Solicit feedback from customers;
Identify unique customers across devices;
Improve our products and develop new products, services, and features;
Analyze trends and traffic, track purchases, and track usage data;
Advertise our products on third-party websites and applications;
or As required or permitted by law.
With whom we share data
We may share certain data about you with our employees, consultants and service providers performing services for us, our business partners, analytics and data enrichment providers in connection with your use of the website. We may share personal data with providers located outside Switzerland, in accordance with and subject to the limitations set by the Swiss Federal Act on Data Protection and 13/14 of Regulation (EU) 2016/679 (General Data Protection Regulation). We may also share your data as needed for security or legal compliance. Lastly, we can share data in other ways if it is aggregated or de-identified or if we get your consent.
With other participants: If you ask a question on the questions & answers platform, your information may also be publicly viewable by other users depending on your settings;
With service providers: We share your data with third-party companies who perform services on our behalf, like payment processing, data analysis, marketing and advertising services, email and hosting services, and customer services and support. These service providers may access your personal data and are required to use it solely as we direct, to provide our requested service.
With business partners: We may enter into agreements with other websites and platforms to distribute our products;
With analytics and data enrichment services: As part of our use of third-party analytics tools like Google Analytics and data enrichment services, we may share certain contact information, Account Data, System Data, Usage Data, or de-identified data as needed.
During a restructuring or transaction: If Mafanfa undergoes a business transaction like a merger, acquisition or a sale of assets, we may share, disclose, or transfer all of your data to the successor organization during such transition or in contemplation of a transition (including during due diligence).
After Aggregation/De-identification: we can disclose or use aggregate or de-identified data for any purpose.
Recipients of your personal data may also be located abroad - even outside the EU or EEA, namely in the USA. The countries concerned may not have laws that protect your personal data to the same extent as in Switzerland. If we transfer your personal data to such a country, we will ensure that your personal data is adequately protected.
One means of ensuring an appropriate level of data protection is, for example, concluding data transfer agreements with the recipients of your personal data in third countries which ensure the necessary data protection. These include contractual clauses that have been approved, issued or recognised by the Swiss Federal Data Protection and Information Commissioner, so-called standard contractual clauses. The transfer of data to recipients who are subject to the Swiss-US Privacy Shield Program is also permitted. Transfer to countries without adequate protection may also be permitted in other cases, e.g. based on express consent or for the purpose of asserting, exercising or defending legal claims.
We use appropriate security based on the type and sensitivity of data being stored. As with any internet-enabled system, there is always a risk of unauthorized access, so it’s important to protect your password and to contact us if you suspect any unauthorized access to your account.
You have certain rights around the use of your data. You can update or terminate your account from within our website, and you can also contact us for individual requests about your personal data.
You can access and update your personal data that we collect and maintain as follows:
To update data you provide directly: log into your account and update your account at any time.
To request to access, correct, or delete your personal data, please email email@example.com in every case please.